Boss Orange for Men by Hugo Boss is a Woody Spicy fragrance for men. Boss Orange for Men was launched in 2011. Top notes are Red Apple and Coriander; middle notes are Incense and Sichuan Pepper; base notes are Vanilla and Woodsy Notes.
The brand chose the actor Orlando Bloom for their campaign, as his appearance, his style, personality and cool attitude perfectly embody the image of the Boss Orange brand. The campaign is shot by the photographer Steven Klein.